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We were watching TV at our SW Florida resort one night last month and on came an infomercial for Holiday Island, AR. Chuck Woolery was the host and they were offering free weekend vacations to Holiday Island to tour the place and take avantage of the low-priced, $21,000 lots before the prices went up the first of the year (disregard the fact that the first of the year had already passed).
There were lovely, inviting scenes of golf, boating on the lake, Eureka Springs, and the beautiful Ozark mountains. Everything was exactly as it really is.
But we were just glazed and amazed that anyone is SW Florida would be seriously interested in investing in property 30 miles from our front door. I mean, we had done all we have to do to get away from here to SW Florida. Why would someone want to go to all that trouble to come to here?
And why would someone pay more than $20,000 to purchase something we had passed on for $500, because we do not like the golf course?
We were just amazed that that kind of money has been committed to the sale of Holiday Island to people in SW Florida.
All that having been said. Holiday Island is a decent, modest, little retirement development. There's nothing even remotely scammy about it, to my knowledge.
We also saw similar infomercials for North Carolina mountain property.
I tend to think of it as the Wizard From Afar principal. When I was in direct sales, when the sales force started to not respond to the local managers, we would bring in a manager from far away, who would say just about the same thing we were saying.
Things from far away tend to be more exotic than things near at hand, so wherever you are, wherever you aren't can be made to appear to be more attractive than they really are.
Like Detroit, or Cleveland, or Gary, or Jersey City.
There were lovely, inviting scenes of golf, boating on the lake, Eureka Springs, and the beautiful Ozark mountains. Everything was exactly as it really is.
But we were just glazed and amazed that anyone is SW Florida would be seriously interested in investing in property 30 miles from our front door. I mean, we had done all we have to do to get away from here to SW Florida. Why would someone want to go to all that trouble to come to here?
And why would someone pay more than $20,000 to purchase something we had passed on for $500, because we do not like the golf course?
We were just amazed that that kind of money has been committed to the sale of Holiday Island to people in SW Florida.
All that having been said. Holiday Island is a decent, modest, little retirement development. There's nothing even remotely scammy about it, to my knowledge.
We also saw similar infomercials for North Carolina mountain property.
I tend to think of it as the Wizard From Afar principal. When I was in direct sales, when the sales force started to not respond to the local managers, we would bring in a manager from far away, who would say just about the same thing we were saying.
Things from far away tend to be more exotic than things near at hand, so wherever you are, wherever you aren't can be made to appear to be more attractive than they really are.
Like Detroit, or Cleveland, or Gary, or Jersey City.