Tweet
Celebrity merchandise and memorabilia is big business - and getting bigger.
As stars like Kate Moss cause a frenzy with their clothing lines, some singers and actors are turning their passions into more unusual products.
DANNY DEVITO'S PREMIUM LIMONCELLO LIQUEUR
Danny DeVito's Limoncello
DeVito's limoncello was unveiled at a drinks convention on Monday
After starring in films like Get Shorty and Twins and producing Pulp Fiction and Erin Brockovich, Danny DeVito is one of Hollywood's most successful men.
The Italian-American actor is now branching out into Italian lemon liqueur following a drunken appearance on US TV show The View late last year.
"I knew it was the last seven limoncellos that was going to get me," he said at the time.
Showing a true businessman's instinct for turning a PR disaster to his advantage, his own brand of his favourite tipple will go on sale in the US later this year, costing $23.99 (£12) for 750ml.
As stars like Kate Moss cause a frenzy with their clothing lines, some singers and actors are turning their passions into more unusual products.
DANNY DEVITO'S PREMIUM LIMONCELLO LIQUEUR
Danny DeVito's Limoncello
DeVito's limoncello was unveiled at a drinks convention on Monday
After starring in films like Get Shorty and Twins and producing Pulp Fiction and Erin Brockovich, Danny DeVito is one of Hollywood's most successful men.
The Italian-American actor is now branching out into Italian lemon liqueur following a drunken appearance on US TV show The View late last year.
"I knew it was the last seven limoncellos that was going to get me," he said at the time.
Showing a true businessman's instinct for turning a PR disaster to his advantage, his own brand of his favourite tipple will go on sale in the US later this year, costing $23.99 (£12) for 750ml.